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£130.00
Routledge Traditional Media and the Internet Business Models
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Last 52 days • 52 data points (No recent data available)
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Price distribution over 52 days • 2 price levels
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Most common price: £126 (51 days, 98.1%)
Price range: £126 - £130
Price levels: 2 different prices over 52 days
Description
Key Features
Examines Internet business models specifically from the perspective of traditional media sectors.
Includes eleven specialized articles covering online content delivery and media value chains.
Provides research on the relationship between online and offline media products.
Analyzes online marketing strategies for music products and digital content.
Offers comparative studies of Web content and strategies across various countries.
Combines theoretical discussions with empirical investigations for a complete view.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 1138441430
- Category
- Books > Subjects > Business, Finance & Law > Biographies & Histories > Business & Economic History
- Domain
- Amazon UK
- Release Date
- 27 July 2017
- Listed Since
- 26 July 2017
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