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£152.40
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16 days of data · current price £152
Routledge Media Strategies: Managing Content, Platforms and Relationships
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Description
Key Features
Media Strategies by Routledge provides practical tools and methods for communication professionals managing content across multiple platforms and channels.
The book covers innovative approaches to media relations, brand journalism and strategic content management designed for modern marketing teams.
Practitioners gain frameworks to develop and deliver strategic media assets that cut through competitive digital environments effectively.
Essential reading for communication professionals transitioning into accomplished content managers handling complex multi-media tactics and relationships.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 036771874X
- Domain
- Amazon UK
- Release Date
- 31 March 2021
- Listed Since
- 04 February 2021
Barcode
No barcode data available
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