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£125.00
Routledge Business-to-Business: A Global Network Perspective
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Description
Key Features
Provides a comprehensive overview of the B2B field from a broad and accessible perspective for readers.
Explains the process of creating, developing, and maintaining professional B2B networks.
Offers an authoritative and scholarly understanding of global business-to-business relationships.
Helps readers understand how managing stakeholders leads to a sustained competitive advantage.
Analyzes how contemporary industries function as networks of customers and competitors.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 0415740878
- Domain
- Amazon UK
- Release Date
- 29 May 2014
- Listed Since
- 10 December 2013
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