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£56.88
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£57 today · cheaper than every other day in the last 3 months
PEARSON EDUCATION Pearson Principles of Marketing, Global Edition - 19th Edition
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Price distribution over 66 days • 2 price levels
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Most common price: £58 (43 days, 65.2%)
Price range: £57 - £58
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Description
Key Features
This 19th edition by Kotler and Armstrong provides a comprehensive overview of fundamental marketing principles.
The text uses an innovative customer-value framework to help students learn how to create consumer communities.
Pearson Education delivers content focused on the fast-changing and increasingly digital social marketplace.
Ideal for students enrolled in marketing courses seeking to master modern consumer connection challenges.
This Global Edition offers the resources necessary to build vibrant and interactive consumer communities.
Product Specifications
- Brand
- PEARSON EDUCATION
- Format
- paperback
- ASIN
- 1292449365
- Domain
- Amazon UK
- Release Date
- 26 April 2023
- Listed Since
- 10 November 2022
Barcode
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