£76.99

It has never been this cheap. We have no record of a lower price.

£77 today · cheaper than every other day in the last 3 months

McGraw-Hill Education Marketing: The Core with PowerWeb (McGraw-Hill/Irwin Series in Marketing)

View at Amazon

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 61 days · 61 data points (no recent data)

Historical
Generating forecast…
£76.99 £73.14 £74.68 £76.22 £77.76 £79.30 £80.84 24 July 2026 08 August 2026 23 August 2026 07 September 2026 22 September 2026
View at Amazon ↗

Price data last checked 30 day(s) ago - will refresh soon

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↑ Price chart
when this has been cheap or pricey
↑ Forecast
where the price is heading next
↓ Statistics
all-time high & low, recent range
↑ Price alert
name your number, we'll email you

Price Distribution

Price distribution over 61 days • 1 price levels

Days at Price
61 days 0 15 31 46 61 £77 Days at Price

Price Analysis

Most common price: £77 (61 days, 100.0%)

Price range: £77 - £77

Price levels: 1 different prices over 61 days

Description

MARKETING: THE CORE, 1/e by Kerin, Hartley, and Rudelius continues the tradition of cutting-edge content and student-friendliness set by Marketing 7/e, but in a shorter, more concise package. The Core distills Marketing’s 22 chapters down to 18, leaving instructors just the content they need to cover the essentials of marketing in a single semester/quarter. Instructors using The Core also benefit from a full-sized supplements package that surpasses anything offered by the competition, while students will appreciate the easy-to-read paperback format that’s equally kind to both the eyes and the pocketbook. The Core is more than just a “baby Kerin”; it combines great writing, currency, and supplements into the ideal package for budget-conscious students and time-conscious professors.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
16 October 2003
Listed Since
18 December 2006

Barcode

No barcode data available

Similar Products You Might Like

Online Course Pack:Principles of Marketing:Eusropean Edition/Solomon:Consumer Behaviour Enhanced Media Ed/Essential Guide to Marketing Planning/How to Write Essays & Assignments/Comp Webs SAC
98% match

Online Course Pack:Principles of Marketing:Eusropean Edition/Solomon:Consumer Behaviour Enhanced Media Ed/Essential Guide to Marketing Planning/How to Write Essays & Assignments/Comp Webs SAC

PEARSON EDUCATION

Price unavailable
Marketing: Einführung in die Absatzpolitik (Betriebswirtschaftliches Grundstudium)
98% match

Marketing: Einführung in die Absatzpolitik (Betriebswirtschaftliches Grundstudium)

Gabler Verlag

£64.99 12 Sep 2026
Concise Encyclopedia of Professional Services Marketing
98% match

Concise Encyclopedia of Professional Services Marketing

Routledge

£151.26 08 Sep 2026
Marketing Management
98% match

Marketing Management

McGraw-Hill Education

£138.79 30 Sep 2026
Valuepack: Marketing Management with Marketing Strategy Plus Business Students Handbook Plus Research Methods for Business Students
97% match

Valuepack: Marketing Management with Marketing Strategy Plus Business Students Handbook Plus Research Methods for Business Students

PEARSON EDUCATION

Price unavailable
Strategic Marketing Management - Theory and Practice
97% match

Strategic Marketing Management - Theory and Practice

Cerebellum Press

£72.55 03 Sep 2026
The Foundations of Marketing Practice: A history of book marketing in Germany (Routledge Studies in the History of Marketing)
97% match

The Foundations of Marketing Practice: A history of book marketing in Germany (Routledge Studies in the History of Marketing)

Routledge

£151.26 19 Sep 2026
The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World: Proceedings of the 2011 World Marketing Congress (Developments ... of the Academy of Marketing Science)
97% match

The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World: Proceedings of the 2011 World Marketing Congress (Developments ... of the Academy of Marketing Science)

Springer

£141.08 24 Sep 2026
Essentials of Modern Marketing: Inaugural Pakistan Edition
97% match

Essentials of Modern Marketing: Inaugural Pakistan Edition

£40.56 02 Oct 2026
Marketing: Einführung in die Absatzpolitik
97% match

Marketing: Einführung in die Absatzpolitik

Gabler Verlag

£45.99 23 Sep 2026
Integrated Advertising, Promotion and Marketing Communications with MyMarketingLab, Global Edition
97% match

Integrated Advertising, Promotion and Marketing Communications with MyMarketingLab, Global Edition

PEARSON EDUCATION

Price unavailable
Business to Business Marketing: Relationships, Networks, and Strategies
97% match

Business to Business Marketing: Relationships, Networks, and Strategies

Oxford University Press

£44.99 17 Sep 2026
Oxford University Press - Fundamentals of Marketing Book
97% match

Oxford University Press - Fundamentals of Marketing Book

Oxford University Press

£18.25 20 Aug 2026
Online Course Pack: Marketing Strategy and Competitive Positioning with OneKey Blackboard Access Card: Kotler, Principles of Marketing Euro and Principles of Marketing:European Edition
97% match

Online Course Pack: Marketing Strategy and Competitive Positioning with OneKey Blackboard Access Card: Kotler, Principles of Marketing Euro and Principles of Marketing:European Edition

PEARSON EDUCATION

Price unavailable
Marketing and the Quality-of-Life Interface
97% match

Marketing and the Quality-of-Life Interface

Bloomsbury

£64.58 30 Sep 2026
Reputation Management Techniques in Public Relations (Advances in Logistics, Operations, and Management Science)
97% match

Reputation Management Techniques in Public Relations (Advances in Logistics, Operations, and Management Science)

IGI Global

£198.52 03 Sep 2026
Not All Claps and Cheers: Humor in Business - Routledge
97% match

Not All Claps and Cheers: Humor in Business - Routledge

Routledge

£141.74 03 Oct 2026
Multi Pack: Consumer Behavior and Managerial Decision Making:(International Edition) with Marketing Communications:A European Perspective
97% match

Multi Pack: Consumer Behavior and Managerial Decision Making:(International Edition) with Marketing Communications:A European Perspective

PEARSON EDUCATION

Price unavailable
Handbuch Strategische Kommunikation: Grundlagen – Innovative Ansätze – Praktische Umsetzungen (Springer Reference Wirtschaft)
97% match

Handbuch Strategische Kommunikation: Grundlagen – Innovative Ansätze – Praktische Umsetzungen (Springer Reference Wirtschaft)

Springer

£141.67 26 Sep 2026
How to Get Published in the Best Marketing Journals (How To Guides)
97% match

How to Get Published in the Best Marketing Journals (How To Guides)

Edward Elgar Publishing

£116.00 24 Sep 2026
Valuepack: Principles of Marketing: European Edition with Economics for Business
97% match

Valuepack: Principles of Marketing: European Edition with Economics for Business

PEARSON EDUCATION

Price unavailable
Promotional Marketing
97% match

Promotional Marketing

Routledge

£137.99 30 Sep 2026
Essentials Of Modern Marketing: Italy Edition
97% match

Essentials Of Modern Marketing: Italy Edition

£52.19 01 Oct 2026
Marketing Strategy: Based on First Principles and Data Analytics
97% match

Marketing Strategy: Based on First Principles and Data Analytics

Springer

£48.34 27 Aug 2026