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Business Science Reference Social Media Tourism Handbook

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£292.10 £259.68 £266.76 £273.83 £280.90 £287.97 £295.05 01 August 2026 23 August 2026 14 September 2026 06 October 2026 28 October 2026
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Price range: £263 - £292

Price levels: 4 different prices over 89 days

Description

The Handbook of Research on Social Media Applications for the Tourism and Hospitality Sector provides essential insights into how digital networks influence modern travel. As tourists increasingly use social platforms as decision support tools, understanding their impact on trip planning becomes vital. This resource examines how travelers share experiences, emotions, and opinions regarding hotels, restaurants, airlines, and car rental services. By exploring how these digital interactions shape the online reputation of destinations, this book serves as a fundamental reference for the industry. It covers the ways in which shared impressions and special moments contribute to the broader digital environment of the tourism and hospitality sector.

Key Features

This handbook by Business Science Reference explores how social networks act as decision support tools for modern travelers.

The text examines how tourists share travel experiences and emotions to influence the planning process.

Learn how digital opinions regarding hotels, restaurants, and airlines impact the online reputation of destinations.

This research covers the role of social media in the decision-making process for car rental and other tourist services.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
27 December 2019
Listed Since
30 September 2019

Barcode

No barcode data available

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