£36.47

Springer Online Political Communication: How to Use the Web to Build Consensus and Boost Participation

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Description

This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience, the author examines how to use the Web and social media to create public visibility, build trust and consensus and boost political participation. It offers a useful guide for practitioners working in the political arena, as well as for those managing communication projects in institutions or companies.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
09 June 2015
Listed Since
12 March 2015

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