£68.19

Springer VS Handbuch Online-Kommunikation

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£68.19 £59.17 £61.14 £63.11 £65.07 £67.04 £69.01 24 January 2026 13 February 2026 05 March 2026 25 March 2026 15 April 2026

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Price levels: 2 different prices over 82 days

Description

Das Handbuch in der 2., vollständig überarbeiteten Auflage gibt in zahlreichen Beiträgen einschlägiger FachautorInnen einen umfassenden und systematischen Überblick des aktuellen Forschungsstandes kommunikationswissenschaftlicher Online-Forschung. Einführend werden die zentralen Fragestellungen, theoretischen Ansätze und empirischen Befunde dargestellt. Das Themenspektrum reicht von den Grundlagen computervermittelter Kommunikation (interpersonale, Gruppen- und öffentliche Kommunikation), über ökonomische, ethische und politische Fragen bis hin zur Verbreitung, Nutzung und Wirkung von Online-Medien. Weitere Beiträge befassen sich mit Öffentlichkeit und Privatheit, Journalismus online, kulturellen und sozialpsychologischen Aspekten, Online-Werbung und PR, Gesundheitskommunikation, E-Learning und Wissensmanagement sowie Online-Spielen. Ein Überblick über Methoden der Online-Forschung und die wichtigsten Datenquellen und Standarduntersuchungen rundet das Werk ab.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
09 May 2019
Listed Since
20 December 2018

Barcode

No barcode data available

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