The Research Contributions of Donald R. Lehmann to Marketing, Volume 1: Measurements, Models, and Metrics (Great Thinkers in Marketing) - Image 1

£121.40

MACMILLAN The Research Contributions of Donald R. Lehmann to Marketing, Volume 1: Measurements, Models, and Metrics (Great Thinkers in Marketing)

Name: The Research Contributions of Donald R. Lehmann to Marketing, Volume 1: Measurements, Models, and Metrics (Great Thinkers in Marketing)
Brand: MACMILLAN
Price: 159.99 GBP
Availability: InStock

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Product Specifications

Brand: MACMILLAN
Format: hardcover
ASIN: 3031880471
Category: Books > Subjects > Business, Finance & Law > Management > Call Centre Management
Domain: Amazon UK
Release Date: 05 February 2026
Listed Since: 16 February 2025

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MACMILLAN The Research Contributions of Donald R. Lehmann to Marketing, Volume 1: Measurements, Models, and Metrics (Great Thinkers in Marketing)

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