£59.99

Clanrye International Customer Relationship Management

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£59.99 £58.29 £58.66 £59.03 £59.40 £59.77 £60.15 27 June 2026 16 July 2026 05 August 2026 24 August 2026 13 September 2026

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Description

Customer relationship management (CRM) techniques have become more and more significant globally due to changes in expectations from customers as well as changes in the personality of markets. This book puts forward a conceptualization that attempts to not only outline CRM's domain but also to resolve the different perspectives found in educational and popular literature. The book presents assessable data - containing examples which show how the theory is applied with great success via a variety of real-life examples. This book includes inventive proven methods and will benefit anyone dealing with customers, whether directly or indirectly.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
28 March 2015
Listed Since
16 January 2015

Barcode

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