£63.83

LAP Lambert Academic Publishing Customer Relationship Management in Banking Industry

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Description

This book is useful for those working on CRM projects , bank employees, students of graduate and post graduate and also for the research scholars working on bank's customer satisfaction, customer loyalty etc., A study based on 4 banks in India, among 2 are public sector and 2 are private sector.It is an extraction of the banker and customer experience. The best analytical tools are used for the purpose of analysis.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
29 May 2015
Listed Since
23 June 2015

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