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£77.09

Sage Publications Public Relations Online: Lasting Concepts for Changing Media

Name: Public Relations Online: Lasting Concepts for Changing Media
Brand: Sage Publications
Price: 77.09 GBP
Availability: InStock

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Description

Rich in scholarly foundations combined with actual practice, Public Relations Online: Lasting Concepts for Changing Media connects the social and technological forces that are changing public relations. Using plain-talk discussion of theory and research, this book helps readers identify how lasting concepts for effective public relations can be applied in a changing media environment, and how a changing media environment affects the practice of effective public relations.

Product Specifications

Brand: Sage Publications
Format: paperback
ASIN: 1412914175
Category: Books > Subjects > Business, Finance & Law > E-Commerce
Domain: Amazon UK
Publication Date: 14 February 2007
Listed Since: 05 February 2007

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Sage Publications Public Relations Online: Lasting Concepts for Changing Media

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