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£76.42

MACMILLAN Pricing Perspectives: Marketing and Management Implications of New Theories and Applications

Name: Pricing Perspectives: Marketing and Management Implications of New Theories and Applications
Brand: MACMILLAN
Price: 76.42 GBP
Availability: InStock

Call Centre Management

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Description

The world of pricing has been changing at a fast pace. There has been a development of new dynamic pricing strategies, an explosion of new pricing tactics, and a focus on smarter buyers. This book focuses on those developments and highlights new perspectives for pricing strategies.

Product Specifications

Brand: MACMILLAN
Format: paperback
ASIN: 1349302600
Category: Books > Subjects > Business, Finance & Law > Management > Call Centre Management
Domain: Amazon UK
Release Date: 03 November 2008
Listed Since: 17 March 2016

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MACMILLAN Pricing Perspectives: Marketing and Management Implications of New Theories and Applications

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