COSMIC (Computerized Strategic Management Interactive Course): Tutor's Manual (Tourism & Hospitality) - Image 1

£100.00

Cengage Learning COSMIC (Computerized Strategic Management Interactive Course): Tutor's Manual (Tourism & Hospitality)

Name: COSMIC (Computerized Strategic Management Interactive Course): Tutor's Manual (Tourism & Hospitality)
Brand: Cengage Learning
Price: 100.0 GBP
Availability: InStock

Strategy

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Description

This is a product around which tutors can structure a strategic management course (a key module of any hospitality degree) and it has been piloted with students at Queen Margaret University College in Edinburgh. The student pack contains a book and a disk. The book provides an in-depth case study of a run-down, loss-making city-centre hotel. The hotel is bought by a new investment company, which needs to transform the hotel's fortunes through shrewd management. The disk contains a user-friendly program that enables students to create their own business plan for the hotel, while learning and researching a range of strategic management issues as they go along. The tutor's pack contains all this and a large manual that explains the workings of the course, as well as a second disk that allows tutors to customize the program to their own specific needs. Tutors who wish to evaluate the project can request a specifically adjusted version of the student disk.

Product Specifications

Brand: Cengage Learning
Format: paperback
ASIN: 0826448232
Category: Books > Subjects > Business, Finance & Law > Management > Strategy
Domain: Amazon UK
Release Date: 01 January 1980
Listed Since: 17 February 2007

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Cengage Learning COSMIC (Computerized Strategic Management Interactive Course): Tutor's Manual (Tourism & Hospitality)

It has never been this cheap. We have no record of a lower price.

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