Contemporary Management Approaches to the Global Hospitality and Tourism Industry (Advances in Hospitality, Tourism, and the Services Industry) - Image 1

£226.08

Business Science Reference Contemporary Management Approaches to the Global Hospitality and Tourism Industry (Advances in Hospitality, Tourism, and the Services Industry)

Name: Contemporary Management Approaches to the Global Hospitality and Tourism Industry (Advances in Hospitality, Tourism, and the Services Industry)
Brand: Business Science Reference
Price: 226.08 GBP
Availability: InStock

Management Science

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Description

The hospitality, travel, and tourism industries play a major role in citizen wellbeing, socio-cultural integration, and the economic advancement of a nation. The industries are increasingly complex in operation, demanding excellence across a far-reaching and diverse set of capabilities and changes in management practices across the board. With growing expectations for a better service quality from the users and endless calls for value-added service, managers are under constant pressure to improve their services across all aspects while growing customer numbers to meet various stakeholder expectations. Contemporary Management Approaches to the Global Hospitality and Tourism Industry is a key reference source that provides crucial knowledge on the application of new management practices and trends in the tourism industry. While highlighting topics such as service quality, culture sensitivity, and brand marketing, this publication explores the influence of globalization and the methods of sustainable business practices. This book is ideally designed for managers, hotel directors, restaurateurs, researchers, industry professionals, professors, and students seeking cutting-edge hospitality and tourism management strategies.

Product Specifications

Brand: Business Science Reference
Format: hardcover
ASIN: 1799822044
Category: Books > Subjects > Business, Finance & Law > Management > Management Science
Domain: Amazon UK
Release Date: 27 March 2020
Listed Since: 04 January 2020

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Business Science Reference Contemporary Management Approaches to the Global Hospitality and Tourism Industry (Advances in Hospitality, Tourism, and the Services Industry)

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