£77.10

Sage Publishing Essentials of Mass Communication Theory

Price data last checked 20 day(s) ago - will refresh soon

View at Amazon

We'll watch every seller, every day. One email when your price arrives.

This is the most expensive it has ever been. Walk away.

£77 today · previous high £77 · all-time low £68

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey
↓ Forecast
where the price is heading next
↓ Statistics
all-time high & low, recent range
↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 71 days · 71 data points (no recent data)

Historical
Generating forecast…
£77.10 £67.17 £69.33 £71.50 £73.67 £75.84 £78.00 11 June 2026 28 June 2026 16 July 2026 02 August 2026 20 August 2026

Price Distribution

Price distribution over 71 days • 4 price levels

Days at Price
Current Price
10 days 32 days 18 days 11 days · current 0 8 16 24 32 £68 £69 £75 £77 Days at Price

Price Analysis

Most common price: £69 (32 days, 45.1%)

Price range: £68 - £77

Price levels: 4 different prices over 71 days

Description

"Arthur Asa Berger provides a succinct, accurate, and enjoyable introduction to the mass communications field. Although the book covers the same topics as other introductory works. . . his writing and organization make the material seem like a light repast rather than an overbearing meal. . . . Essential for all undergraduate collections in mass communication theory and mass media studies." --Choice Arthur Asa Berger combines his broad knowledge of the field with his unique ability to translate difficult theories into comprehensible terms and accessible language. He uses illustrations related to popular genres to make these theories relevant to students′′ lives. The concluding chapter provides questions for further work and discussion and is designed to help the student further contemplate the implications and applications of mass communication theory. An up-to-date bibliography and glossary provide a comprehensive resource on mass communication theory.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
23 August 1995
Listed Since
02 January 2007

Barcode

No barcode data available

Similar Products You Might Like

Media and Communication Research Methods: An Introduction to Qualitative and Quantitative Approaches
97% match

Media and Communication Research Methods: An Introduction to Qualitative and Quantitative Approaches

Sage Publishing

Price unavailable
Media Research Techniques
96% match

Media Research Techniques

Sage Publishing

£100.20 14 Aug 2026
McQuail’s Media and Mass Communication Theory
96% match

McQuail’s Media and Mass Communication Theory

Sage Publishing

£46.93 18 Aug 2026
Media and Communication Research Methods - International Student Edition: An Introduction to Qualitative and Quantitative Approaches
96% match

Media and Communication Research Methods - International Student Edition: An Introduction to Qualitative and Quantitative Approaches

Sage Publishing

£102.85 12 Aug 2026
Mass Communication Theories: Explaining Origins, Processes, and Effects
96% match

Mass Communication Theories: Explaining Origins, Processes, and Effects

Routledge

£53.32 02 Jul 2026
Media & Culture: An Introduction to Mass Communication
96% match

Media & Culture: An Introduction to Mass Communication

Bedford/St. Martin's

£72.99 14 Aug 2026
Routledge - Origins of Mass Communications Research Book
96% match

Routledge - Origins of Mass Communications Research Book

Routledge

£137.99 18 Jul 2026
Origins of Mass Communications Research During the American Cold War: Educational Effects and Contemporary Implications (Sociocultural, Political, and Historical Studies in Education)
96% match

Origins of Mass Communications Research During the American Cold War: Educational Effects and Contemporary Implications (Sociocultural, Political, and Historical Studies in Education)

Routledge

£43.92 16 Jul 2026
Media and Mass Communication in a Digital Age
96% match

Media and Mass Communication in a Digital Age

Clanrye International

£74.36 28 Jul 2026
Making Sense of Media: Key Texts in Media and Cultural Studies
96% match

Making Sense of Media: Key Texts in Media and Cultural Studies

Wiley-Blackwell

£86.59 18 Jul 2026
Mass Communication and American Social Thought: Key Texts, 1919-1968 (Critical Media Studies) (Critical Media Studies: Institutions, Politics, and Culture)
96% match

Mass Communication and American Social Thought: Key Texts, 1919-1968 (Critical Media Studies) (Critical Media Studies: Institutions, Politics, and Culture)

Rowman & Littlefield Publishers

£77.59 19 Jul 2026
Dictionary of Media and Communications
96% match

Dictionary of Media and Communications

Routledge

£102.50 27 Jul 2026
Mass Communication and American Social Thought: Key Texts, 1919-1968 (Critical Media Studies: Institutions, Politics, and Culture)
96% match

Mass Communication and American Social Thought: Key Texts, 1919-1968 (Critical Media Studies: Institutions, Politics, and Culture)

Rowman & Littlefield Publishers

£138.00 26 Aug 2026
Mediating Social Science
96% match

Mediating Social Science

Sage Publications

£22.15 02 Jul 2026
Media & Culture: An Introduction to Mass Communication
96% match

Media & Culture: An Introduction to Mass Communication

Bedford/St. Martin's

£72.99 22 Aug 2026
Media and Society: A Critical Perspective
96% match

Media and Society: A Critical Perspective

Rowman & Littlefield Publishers

£83.74 16 Jul 2026
Agitpop: Political Culture and Communication Theory
96% match

Agitpop: Political Culture and Communication Theory

Routledge

£47.35 08 Jul 2026
Introduction to Mass Communication: Media Literacy and Culture
96% match

Introduction to Mass Communication: Media Literacy and Culture

£66.99 05 Jul 2026
Advances in Communications and Media Research, Volume 4
96% match

Advances in Communications and Media Research, Volume 4

Brand: Nova Science Publishers, Inc.

£108.03 17 Jul 2026
Media Analysis Techniques
96% match

Media Analysis Techniques

Sage Publishing

£65.00 27 Jul 2026
The Media Reader: Continuity and Transformation (Published in association with The Open University)
96% match

The Media Reader: Continuity and Transformation (Published in association with The Open University)

Sage Publications

£55.48 03 Jul 2026
The Media of Mass Communication
96% match

The Media of Mass Communication

PEARSON EDUCATION

£62.99 11 Jul 2026
Advances in Communications and Media Research, Volume 3: v. 3
96% match

Advances in Communications and Media Research, Volume 3: v. 3

£102.90 07 Jul 2026
Mediating Social Science
96% match

Mediating Social Science

Sage Publishing

£240.00 18 Aug 2026