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Sage Publications Media Research Techniques

Name: Media Research Techniques
Brand: Sage Publications

Medical, Legal & Social Sciences

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Description

Arthur Asa Berger's essential guide to undertaking applied or practical research in media studies is designed to provide introductory techniques that allow students to engage immediately in their own research projects. In so doing, students learn various ways of conducting communication research both in theory and practice. In response to suggestions from users of the First Edition, Berger has added new chapters in each of the following areas: experimentation, historical research, comparative research and participant observation.

Product Specifications

Brand: Sage Publications
Format: paperback
ASIN: 0761915370
Category: Books > Subjects > Biography > Medical, Legal & Social Sciences
Domain: Amazon UK
Release Date: 05 May 1998
Listed Since: 22 January 2007

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Sage Publications Media Research Techniques

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