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Sage Publications Qualitative Media Analysis: 38 (Qualitative Research Methods)

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Description

In order to prepare a successful research project, a qualitative researcher often must consult media documents of various types. Authors David L. Altheide and Christopher J. Schneider show readers how to obtain, categorize, and analyze these different media documents in this entry in the Qualitative Research Methods series. They look at traditional primary documents such as newspapers and magazines but also at more recent forms--television newscasts and cyberspace. The use of student examples of research protocols makes this book a useful primer in deriving meaning from the bombardment of media documents a qualitative researcher faces.

Key Features

Qualitative Media Analysis (Qualitative Research Methods)

Product_Type: ABIS_BOOK

Brand: Sage Publications

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
02 October 2012
Listed Since
27 March 2012

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