£52.36

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£52 today · all-time low £52 (Aug 2026) · usually the usual

Sage Publishing Sage Qualitative Content Analysis in Practice - Textbook

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Description

Master the essentials of qualitative content analysis with this practical guide from Sage Publishing. While many textbooks focus on quantitative methods, Margrit Schreier provides a dedicated approach for analyzing large amounts of qualitative data from interviews or focus groups. This resource is designed to help students navigate the entire analytical process with clarity. Through a step-by-step methodology, you will learn how to create a coding frame, segment your material, and conduct trial coding to evaluate your progress. The book also covers how to carry out the main coding phase and explains the necessary steps that follow qualitative content analysis. It is an essential tool for researchers and students seeking a structured way to handle qualitative data sets effectively.

Key Features

Sage Publishing presents a specialized guide for qualitative content analysis of interviews and focus group data.

Margrit Schreier provides a step-by-step method for creating and testing a functional coding frame.

Learn how to segment material and evaluate trial coding to ensure accuracy in your research.

The book covers the complete process from carrying out main coding to the steps following analysis.

This text offers a qualitative-focused alternative to traditional quantitative content analysis textbooks.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
21 February 2012
Listed Since
23 March 2011

Barcode

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