Qualitative Consumer and Marketing Research - Image 1

£47.39

Sage Publications Qualitative Consumer and Marketing Research

Name: Qualitative Consumer and Marketing Research
Brand: Sage Publications
Price: 47.39 GBP
Availability: InStock

Careers

Price History & Forecast

Last 28 days • 28 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 28 days • 1 price levels

Days at Price

Price Analysis

Most common price: £47 (28 days, 100.0%)

Price range: £47 - £47

Price levels: 1 different prices over 28 days

Description

Written for students, scholars, and marketing research practitioners by three qualitative marketing research pioneers, this book takes readers through the basics to an advanced understanding of the state of the art in qualitative marketing and consumer research. The book offers readers a practical guide to planning, conducting, analyzing, and writing-up research or editing multi-media presentations using both time-tested and new methods, skills, and technologies. With hands-on exercises that researchers can practice and apply, the book leads readers step-by-step through developing qualitative researching skills in creative data collection, analysis, and presentation, using illustrations drawn from the best of recent and classic research.

Key Features

Sage Publications Ltd

Product Specifications

Brand: Sage Publications
Format: paperback
ASIN: 0857027670
Category: Books > Subjects > Business, Finance & Law > Careers
Domain: Amazon UK
Release Date: 14 December 2012
Listed Since: 03 June 2012

Barcode

No barcode data available

Sage Publications Qualitative Consumer and Marketing Research

Price History & Forecast

Price Distribution

Price Analysis

Description

Key Features

Product Specifications

Barcode

Similar Products You Might Like

Sage Qualitative Consumer and Marketing Research Book

Qualitative Market Research: A Comprehensive Guide

Qualitative Marketing Research: A Cultural Approach (Introducing Qualitative Methods series)

Qualitative Marketing Research

Sage Publications Qualitative Market Research Guide Book

Qualitative Marketing Research: A Cultural Approach (Introducing Qualitative Methods Series)

Qualitative Research

Marketing Research: Planning, Process, Practice

Consumer Research Methods (SAGE Benchmarks in Social Research Methods)

Qualitative Research in Action

Qualitative Social Research: Contemporary Methods for the Digital Age

Statistics for Marketing and Consumer Research

Qualitative Methods for Marketplace Research

Qualitative Market Research: Principle & Practice

Statistics for Marketing and Consumer Research

Working with Qualitative Data

Marketing Research: A Managerial Approach

Qualitative Methods in Business Research (Introducing Qualitative Methods series)

Qualitative Research Methods: 2

Qualitative Methodology: A Practical Guide

Sage Qualitative Research in Sociology - Methods Guide Book

Qualitative Research in Marketing and Management: Doing Interpretive Research Projects

Qualitative Research in Education: Interaction and Practice (Introducing Qualitative Methods series)

Qualitative Research Practice: A Guide for Social Science Students and Researchers