International Retailing Plans and Strategies in Asia - Image 1

£150.00

Routledge International Retailing Plans and Strategies in Asia

Name: International Retailing Plans and Strategies in Asia
Brand: Routledge
Price: 150.0 GBP
Availability: InStock

International

This is the most expensive it has ever been. Walk away.

£150 today · previous high £150 · all-time low £145

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 597 days • 597 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 597 days • 2 price levels

Days at Price

Current Price

Price Analysis

Most common price: £145 (313 days, 52.4%)

Price range: £145 - £150

Price levels: 2 different prices over 597 days

Description

Learn the how, when, and why of entering Asian markets Retailers entering Asia are faced with not only a consumer and retail culture very different from their own, but with a variety of cultures that vary greatly among countries within the continent. International Retailing Plans and Strategies in Asia examines the strategies of Western retailers entering into Asian markets and provides specific case examples showing why some companies have failed in Asiaas well as factors that helped others succeed. Important concepts for international retailers exploring Asian markets are clearly explained, and the material is particularly relevant to current WTO and UNCTAD debates about the globalization of retail markets. Helpful tables, charts, and illustrations make complex information easy to access and understand. International Retailing Plans and Strategies in Asia examines: how foreign investment influences domestic retail systems how strategies for entering European markets can be adapted and applied to various Asian markets the important practice of incorporating local cultural values into trading relationships in Asian markets the investment of Japanese retailers in China and the trend toward internationalization in Asia by Asian retailers the evolution of foreign investment in Koreawith a look at foreign firms’ specific investment strategies issues of local competition and the need for foreign firms to adapt to local consumer cultures, particularly as analyzed in case studies of Metro Cash and Carry, Toys R Us, and Carrefour what understanding foreign markets means in terms of adaptation and success for retailers and wholesalers The material in these pages will help to inform business decisions about how to (and how not to) enter foreign markets and whether or not it is proper for governments to intervene. The chapters in this book, originally presented as papers at a workshop held at Chung-Ang University in Seoul in November 2003, address issues of diversity in international retailing and distribution in Asia. International Retailing Plans and Strategies in Asia is designed to be essential reading for international marketing students, retail researchers, business managers, and policymakers, and to be a useful addition to university business school library collections.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0789028883
Category: Books > Subjects > Business, Finance & Law > Accounting > International
Domain: Amazon UK
Release Date: 05 July 2005
Listed Since: 30 December 2006

Barcode

No barcode data available

Routledge International Retailing Plans and Strategies in Asia

This is the most expensive it has ever been. Walk away.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

New Perspectives on 20th Century European Retailing

Routledge Retailing in Emerging Markets - Policy and Strategy

Global Strategies in Retailing: Asian and European Experiences

The Routledge Companion to the History of Retailing (Routledge Companions in Business, Management and Marketing)

Retail Marketing Management: The 5 Es of Retailing

Retailing in the European Union: Structures, Competition and Performance

Transformations of Retailing in Europe after 1945 (History of Retailing and Consumption)

International Retail Marketing: A Case Study Approach

The Routledge Companion to the History of Retailing (Routledge Companions in Business, Management and Marketing)

Economics of Retailing and Distribution

Principles of Retailing

The Economics of Retailing and Distribution

Retail Change: Contemporary Issues

Principles of Retailing

Strategic Retail Management: Text and International Cases

Retail Marketing

International Retail Marketing: A Case Study Approach

The Retailing Reader

Internet Retail Operations: Integrating Theory and Practice for Managers: 5 (Supply Chain Integration Modeling, Optimization and Application)

Retailing Management ISE

Strategic Issues in International Retailing

Retailing: Environment and Operations

The Retail Environment

Retailing Principles: Global, Multichannel, and Managerial Viewpoints