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Prentice Hall Marketing Research: Update Edition with SPSS 12.0: United States Edition

Name: Marketing Research: Update Edition with SPSS 12.0: United States Edition
Brand: Prentice Hall

Econometrics

Gone for 73 days. Could come back at any time — we're watching for you.

Out of stock 73 days · last price £104 · longest previous gap was 1 days

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Description

For the introductory marketing research course. The best-selling undergraduate level marketing research textbook has been upgraded! Every copy of this Update Edition includes SPSS® Student Edition 12.0, whereas most other books offer only version 11.0. The authors also updated the full-color, annotated SPSS screen captures and key-strokes that appear in the text (Chapter 20).

Product Specifications

Brand: Prentice Hall
Format: hardcover
ASIN: 0131643967
Category: Books > Subjects > Business, Finance & Law > Economics > Econometrics
Domain: Amazon UK
Release Date: 10 September 2004
Listed Since: 23 October 2006

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Prentice Hall Marketing Research: Update Edition with SPSS 12.0: United States Edition

Gone for 73 days. Could come back at any time — we're watching for you.

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