Case Studies on the Business of Nutraceuticals, Functional and Super Foods: A Volume in the Consumer Science and Strategic Marketing Series (Woodhead ... in Consumer Science and Strategic Marketing) - Image 1

£106.19

Woodhead Publishing Case Studies on the Business of Nutraceuticals, Functional and Super Foods: A Volume in the Consumer Science and Strategic Marketing Series (Woodhead ... in Consumer Science and Strategic Marketing)

Name: Case Studies on the Business of Nutraceuticals, Functional and Super Foods: A Volume in the Consumer Science and Strategic Marketing Series (Woodhead ... in Consumer Science and Strategic Marketing)
Brand: Woodhead Publishing
Price: 106.19 GBP
Availability: InStock

Healthy Eating

This is the usual price. Wait for it to drop, or tell us your number.

£106 today · usual range £0–£0 · best ever £98

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 599 days • 599 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 599 days • 5 price ranges

Days at Price

Current Price

Price Analysis

Most common range: £106-110 (505 days, 84.3%)

Price range: £98 - £118

Price levels: 5 price ranges over 599 days

Description

A volume in the Consumer Science and Strategic Marketing Series, Case Studies on the Business of Nutraceuticals considers nutraceuticals from a strategic marketing perspective, exploring consumer needs and trends as a pathway to defining novel opportunities in developing and marketing these products. In addition to highlighting the importance of consumer needs in shaping a market strategy for nutraceuticals, this book also defines emerging trends and explores recent developments in the nutraceutical industry. Containing 11 chapters, this book, explores the competitive landscape of the global and European nutraceutical market, focusing on key market drivers, consumer and product trends, and marketing and technological challenges. Case Studies on the Business of Nutraceuticals outlines the processes that lead to the introduction of new products and the entrance of new competitors in the market and highlights how a market strategy that’s focused on consumers’ needs can contribute to a company’s strategy. The case studies and examples contained in this book demonstrate how companies can employ consumer science strategies to revise existing or develop new products and are sure to be a welcomed resource by new product developers, policy makers, food scientists, academicians, and students studying related fields. Explores the importance of understanding consumers when defining a market strategy Highlights the importance of adopting a sustainable orientation in the nutraceutical industry Addresses the competitive dynamics that are currently affecting the nutraceutical industry

Product Specifications

Brand: Woodhead Publishing
Format: paperback
ASIN: 0128214082
Category: Books > Subjects > Food & Drink > Diets & Healthy Eating > Healthy Eating
Domain: Amazon UK
Release Date: 29 September 2022
Listed Since: 30 October 2019

Barcode

No barcode data available

Woodhead Publishing Case Studies on the Business of Nutraceuticals, Functional and Super Foods: A Volume in the Consumer Science and Strategic Marketing Series (Woodhead ... in Consumer Science and Strategic Marketing)

This is the usual price. Wait for it to drop, or tell us your number.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Nutraceuticals: Sources, Processing Methods, Properties, and Applications

Nutraceutical and Functional Food Regulations in the United States and Around the World (Food Science and Technology)

Academic Press - Nutraceuticals: Efficacy, Safety and Toxicity

Regulation of Functional Foods and Nutraceuticals: A Global Perspective: 5 (Institute of Food Technologists Series)

Developing New Functional Food and Nutraceutical Products

Dictionary of Nutraceuticals and Functional Foods (Functional Foods & Nutraceuticals Series)

Green Tea Polyphenols: Nutraceuticals of Modern Life

Nutraceuticals: Evidence Based Use (Nutrition and Diet Research Progress)

Nutraceuticals: Efficacy, Safety and Toxicity

Industrial Application of Functional Foods, Ingredients and Nutraceuticals: Extraction, Processing and Formulation of Bioactive Compounds

Nutraceuticals and Functional Foods in Human Health and Disease Prevention

CRC Press Functional Foods: Biochemical and Processing Aspects Vol 2

Handbook of Nutraceuticals for Clinical Use

Nutraceuticals and Health: Review of Human Evidence

Advances in Nutraceuticals and Functional Foods: Concepts and Applications

Nutraceuticals and Dietary Supplements: Applications in Health Improvement and Disease Management

Nutraceuticals and Dietary Supplements: Applications in Health Improvement and Disease Management

Handbook of Nutraceuticals Volume II: Scale-Up, Processing and Automation: 2

Metal Toxicology Handbook

Handbook of Nutraceuticals Volume II: Scale-Up, Processing and Automation

Nutraceutical and Functional Food Components: Effects of Innovative Processing Techniques

Nutrition Research at the Leading Edge - Nova Science Publishers

Nutraceuticals in Health and Disease Prevention: 6 (Infectious Disease and Therapy)

Nutraceuticals and Innovative Food Products for Healthy Living and Preventive Care (Advances in Human Services and Public Health (AHSPH))