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Routledge The Authority of the Consumer - Routledge Market Research

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£150.06 £108.14 £117.29 £126.43 £135.58 £144.72 £153.87 31 July 2026 16 August 2026 02 September 2026 19 September 2026 06 October 2026
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4 days 64 days · current 0 16 32 48 64 £112 £150 Days at Price

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Most common price: £150 (64 days, 94.1%)

Price range: £112 - £150

Price levels: 2 different prices over 68 days

Description

The Authority of the Consumer explores the implications of consumer society, charting its meanings in particular circumstances and analysing the way this understanding shapes relationships between providers and recipients. This Routledge publication examines how consumer behaviour influences market dynamics and commercial interactions, offering insights into the nature of modern consumption patterns and their broader social significance. Ideal for students, researchers, and professionals in market research, sales, and business strategy, this book provides a comprehensive framework for understanding consumer power and its role in shaping contemporary commerce and society.

Key Features

Published by Routledge, a leading academic publisher specialising in business, finance and law titles.

Focuses on consumer society and its implications for understanding provider-recipient relationships.

Analyses how consumer authority influences market dynamics and commercial interactions.

Suitable for market research professionals, business strategists, and academic study in sales and marketing.

Explores the meanings and circumstances of consumer behaviour in contemporary society.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
16 December 1993
Listed Since
08 February 2007

Barcode

No barcode data available

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