£149.54

Routledge Persuasive Advertising for Entrepreneurs Book

Name: Routledge Persuasive Advertising for Entrepreneurs Book
Brand: Routledge
Price: 149.54 GBP
Availability: InStock

Managers' Guides to Computing

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Description

Stop guessing how to reach your customers and start creating ads that actually work. This guide by Jay Granat is designed specifically for entrepreneurs and small business owners who need to build effective sales messages without a massive corporate budget. Whether you are planning your first commercial or looking to refine your current promotional efforts, this book provides a practical roadmap. You will learn how to plan and execute money-making advertisements that fit within a workable budget. Jay Granat uses his experience as a marketing professional to break down complex advertising principles into actionable steps you can use immediately. By focusing on real-world application, this resource helps you master media selection, copywriting, and consumer behavior. You will gain a better understanding of persuasive advertising methods to help your small business grow through smarter, more effective communication.

Key Features

Learn to plan and execute money-making advertisements and commercials while staying within a workable budget.

Gain a practical understanding of core advertising principles from an experienced marketing professional.

Master the art of copywriting to create sales messages that connect with your target audience.

Understand consumer behavior to better predict how your potential customers will respond to your ads.

Improve your media selection process to ensure your promotional efforts reach the right people.

Develop effective persuasive advertising methods tailored for small business owners and entrepreneurs.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 156024366X
Category: Books > Subjects > Business, Finance & Law > E-Commerce > Managers' Guides to Computing
Domain: Amazon UK
Release Date: 29 July 1994
Listed Since: 30 December 2006

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Routledge Persuasive Advertising for Entrepreneurs Book

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