£150.00

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£150 today · usual range £138–£152 · best ever £138

Routledge Gender, Culture, and Consumer Behavior - Routledge

Amazon

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Last 67 days · 67 data points (no recent data)

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£152.40 £136.55 £140.01 £143.47 £146.92 £150.38 £153.84 31 July 2026 16 August 2026 02 September 2026 18 September 2026 05 October 2026
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Price Distribution

Price distribution over 67 days • 4 price levels

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Current Price
7 days 7 days 15 days · current 38 days 0 10 19 29 38 £138 £147 £150 £152 Days at Price

Price Analysis

Most common price: £152 (38 days, 56.7%)

Price range: £138 - £152

Price levels: 4 different prices over 67 days

Description

Gender, Culture, and Consumer Behavior by Routledge explores how shifting gender roles reshape consumer behaviour and marketing theory. This comprehensive 16-chapter volume examines the intersection of gender identity and marketplace dynamics, drawing from psychology, marketing, advertising, sociology, women's studies and cultural studies perspectives. The book challenges conventional assumptions in consumer research and presents innovative scholarship on how gender functions as a core identity component influencing purchasing decisions and brand interactions across different cultures. Essential reading for marketing professionals, academics and researchers seeking to understand contemporary consumer behaviour through the lens of gender and cultural identity.

Key Features

Routledge's 16-chapter collection addresses contemporary gender issues in consumer marketing and behaviour research.

Covers interdisciplinary perspectives including psychology, sociology, advertising and women's studies relevant to modern marketing.

Examines how changing gender roles impact fundamental consumer behaviour theories and marketplace assumptions.

Explores international cultural dimensions of gender and their influence on consumer decision-making and brand loyalty.

Provides cutting-edge research for marketing professionals, academics and business scholars studying consumer culture.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
21 March 2012
Listed Since
04 January 2011

Barcode

No barcode data available

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