£224.20

Adapting to Evolving Consumer Experiences in Hospitality and Tourism

Brands & Corporate Identity

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Last 73 days · 73 data points (no recent data)

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Price distribution over 73 days • 1 price levels

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Most common price: £224 (73 days, 100.0%)

Price range: £224 - £224

Price levels: 1 different prices over 73 days

Description

The tourism industry faces various challenges, including environmental concerns and the rapid emergence of new technologies. To remain competitive, tourism companies must adapt, innovate, and anticipate future market needs. As consumers become more aware of social and environmental issues, tourism trends like ecotourism and indigenous tourism are gaining traction. Technology also plays a pivotal role, enhancing personalization and service delivery through innovations like AI and robotics. Additionally, the rise of online platforms and social media influencers has transformed how people plan and experience travel, highlighting the need for further research into these evolving dynamics. Adapting to Evolving Consumer Experiences in Hospitality and Tourism offers a comprehensive blend of theoretical insights and empirical research. It delves into sustainable practices, customer experiences, co-creation dynamics, technology-driven tourism encounters, and emerging paradigms in digital marketing. Covering topics such as artificial intelligence (AI), influencer marketing, and virtual tourism, this book is an excellent resource for professionals, graduate and postgraduate students, and researchers in the tourism and hospitality industry.

Product Specifications

Format: hardcover
ASIN: B0DM6ZVNBY
Category: Books > Subjects > Business, Finance & Law > Sales & Marketing > Brands & Corporate Identity
Domain: Amazon UK
Release Date: 01 November 2024
Listed Since: 06 November 2024

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Adapting to Evolving Consumer Experiences in Hospitality and Tourism

It has never been this cheap. We have no record of a lower price.

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