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LAP Lambert Academic Publishing Impulse Buying Behavior: A Qualitative Exploration of subculture & Lifestyle Variables Influencing impulse buying & Its After Purchase Dissonance

Name: Impulse Buying Behavior: A Qualitative Exploration of subculture & Lifestyle Variables Influencing impulse buying & Its After Purchase Dissonance
Brand: LAP Lambert Academic Publishing
Price: 76.0 GBP
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Description

Impulse purchases are important part of brick-and-mortar store sales. Planned purchases and sales of impulse items do not cannibalize require very little additional resources to make the sale. Impulse purchase symbolize a noteworthy fraction of sales in the retail setting. Hence research on this matter is recognized to be interesting and imperative. It seems a proud project to be worked on the floor also been explored by the US economist Richard Thaler, who won the 2017 Nobel Economics Prize for his contributions in the same field. This study brings a close view of the factors affecting impulse buying of the consumer and will help the marketers and the managers to take proper initiative so as to encourage impulse buying and cope up with the expectation of the costumers. Effective increases in personal disposable income and availability of credit facility have made impulse buying in a retail setting more rampant consumer behavior. Especially in some product categories it is prominently seen. Also in recent years with the advancement in technology has increased further impulse buying.

Product Specifications

Brand: LAP Lambert Academic Publishing
Format: paperback
ASIN: 6203471801
Category: Books > Subjects > Business, Finance & Law > Management > Call Centre Management
Domain: Amazon UK
Release Date: 19 March 2021
Listed Since: 13 April 2021

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LAP Lambert Academic Publishing Impulse Buying Behavior: A Qualitative Exploration of subculture & Lifestyle Variables Influencing impulse buying & Its After Purchase Dissonance

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It has never been this cheap. We have no record of a lower price.

LAP Lambert Academic Publishing Impulse Buying Behavior: A Qualitative Exploration of subculture & Lifestyle Variables Influencing impulse buying & Its After Purchase Dissonance

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Online Impulsive Buying Behaviour

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