The Mere Exposure Effect and In-Game Advertising: Exploring the effectiveness of using video games as an avenue for advertising - Image 1

£55.00

LAP Lambert Academic Publishing The Mere Exposure Effect and In-Game Advertising: Exploring the effectiveness of using video games as an avenue for advertising

Name: The Mere Exposure Effect and In-Game Advertising: Exploring the effectiveness of using video games as an avenue for advertising
Brand: LAP Lambert Academic Publishing
Price: 55.0 GBP
Availability: InStock

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Product Specifications

Brand: LAP Lambert Academic Publishing
Format: paperback
ASIN: 3659384437
Category: Books > Subjects > Politics, Philosophy & Social Sciences > Social Sciences > Sociology > Reference
Domain: Amazon UK
Release Date: 06 May 2013
Listed Since: 07 May 2013

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LAP Lambert Academic Publishing The Mere Exposure Effect and In-Game Advertising: Exploring the effectiveness of using video games as an avenue for advertising

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