The Complexity Turn: Cultural, Management, and Marketing Applications - Image 1

£92.18

Springer The Complexity Turn: Cultural, Management, and Marketing Applications

Name: The Complexity Turn: Cultural, Management, and Marketing Applications
Brand: Springer
Price: 92.18 GBP
Availability: InStock

Human Resources Management

This is the most expensive it has ever been. Walk away.

£92 today · previous high £92 · all-time low £92

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 86 days • 86 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 86 days • 1 price levels

Days at Price

Price Analysis

Most common price: £92 (86 days, 100.0%)

Price range: £92 - £92

Price levels: 1 different prices over 86 days

Description

This book takes the reader beyond net effects and main and interaction effects thinking and methods. Complexity theory includes the tenet that recipes are more important than ingredients―any one antecedent (X) condition is insufficient for a consistent outcome (Y) (e.g., success or failure) even though the presence of certain antecedents may be necessary. A second tenet: modeling contrarian cases is useful because a high or low score for any given antecedent condition (X) associates with a high Y, low Y, and is irrelevant for high/low Y in some recipes in the same data set. Third tenet: equifinality happens―several recipes indicate high/low outcomes. From the Back Cover This book takes the reader beyond net effects and main and interaction effects thinking and methods. Complexity theory includes the tenet that recipes are more important than ingredients―any one antecedent (X) condition is insufficient for a consistent outcome (Y) (e.g., success or failure) even though the presence of certain antecedents may be necessary. A second tenet: modeling contrarian cases is useful because a high or low score for any given antecedent condition (X) associates with a high Y, low Y, and is irrelevant for high/low Y in some recipes in the same data set. Third tenet: equifinality happens―several recipes indicate high/low outcomes. About the Author Arch G. Woodside is Professor of Marketing, Boston College. He is the Editor in Chief, Journal of Business Research. His research appears in marketing, psychology, tourism, and hospitality journals. His i10-index is 175 ins 2014 according to Google Scholar; his h index = 48. He is a Member and Fellow of the American Psychological Association, Association of Psychological Science, Royal Society of Canada, International Academy for the Study of Tourism, Society for Marketing Advances, and the Global Academy of Innovation and Knowledge. He is the Founder of the International Academy of Culture, Tourism and Hospitality Research. His work appears in Annals of Tourism Research, Tourism Management, Journal of Travel Research, Journal of Marketing, Journal of Consumer Psychology, Journal of Marketing Research, International Journal of Research in Marketing, Journal of Retailing, and 46 additional scholarly journals. He is the author, co-author, and co-editor of 50 books, 350 journal articles, and 220 book chapters. In 2013 he received an honorary doctorate degree from the University of Montreal. His Ph.D. in Business Administration is from Penn State, 1968.

Product Specifications

Brand: Springer
Format: paperback
ASIN: 3319836420
Category: Books > Subjects > Business, Finance & Law > Management > Human Resources > Human Resources Management
Domain: Amazon UK
Release Date: 13 July 2018
Listed Since: 14 July 2018

Barcode

No barcode data available

Springer The Complexity Turn: Cultural, Management, and Marketing Applications

This is the most expensive it has ever been. Walk away.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Accurate Case Outcome Modeling: Entrepreneur Policy, Management, and Strategy Applications

Advances in Culture, Tourism and Hospitality Research: 1

Community Quality-of-Life Indicators: Best Cases IV: 2

Experimental Business Research: Volume III: Marketing, Accounting and Cognitive Perspectives: 03

Marketing Communications in Emerging Economies, Volume II: Conceptual Issues and Empirical Evidence: 2 (Palgrave Studies of Marketing in Emerging Economies)

Complex Decision Making: Theory and Practice (Understanding Complex Systems)

Complexity in Economics: Cutting Edge Research (New Economic Windows)

Projects and Complexity

New Thinking in Complexity for the Social Sciences and Humanities: A Generative, Transdisciplinary Approach

The Dark Side of Marketing Communications: Critical Marketing Perspectives (Routledge Studies in Critical Marketing)

Marketing and Smart Technologies: Proceedings of ICMarkTech 2019: 167 (Smart Innovation, Systems and Technologies, 167)

Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions

Social Commerce: Marketing, Technology and Management (Springer Texts in Business and Economics)

Complexity and Entrepreneurship: Complexity Research and Its Implications on Entrepreneurship Processes

The Emergence of Complexity: Rethinking Education as a Social Science (Perspectives on Rethinking and Reforming Education)

Complexity Perspectives on Language, Communication and Society (Understanding Complex Systems)

Creating Theoretical Research Frameworks using Multiple Methods: Insight from ICT4D Investigations

Marketing Research: Within a Changing Information Environment

How Nature Works: Complexity in Interdisciplinary Research and Applications: 5 (Emergence, Complexity and Computation, 5)

Green Marketing in Emerging Economies: A Communications Perspective (Palgrave Studies of Marketing in Emerging Economies)

Managing and Engineering in Complex Situations: 21 (Topics in Safety, Risk, Reliability and Quality, 21)

Diversity of Managerial Ideology (The Chinese Management Book-of-Readings Series)

Statistical Analysis of Management Data

Marketing Intelligent Systems Using Soft Computing: Managerial and Research Applications: 258 (Studies in Fuzziness and Soft Computing, 258)