Digital Strategies in a Global Market: Navigating the Fourth Industrial Revolution - Image 1

£108.10

MACMILLAN Digital Strategies in a Global Market: Navigating the Fourth Industrial Revolution

Name: Digital Strategies in a Global Market: Navigating the Fourth Industrial Revolution
Brand: MACMILLAN
Price: 108.1 GBP
Availability: InStock

Business Process Reengineering

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Description

This book examines the impact of the Fourth Industrial Revolution on business strategy, marketing, management, sustainability innovation, and various kinds of industry. It provides a broad overview of ways that organisations have sought to develop a digital strategy, and explores the challenges and opportunities posed by a rapidly transforming digital world. It draws on European and Russian case studies, with chapters addressing smart cities, corporate governance, the digital single market, and agrobusiness. This book will be of interest to academics and practitioners in management and economics, who are interested in digital strategies performance in global markets.

Product Specifications

Brand: MACMILLAN
Format: paperback
ASIN: 3030582698
Category: Books > Subjects > Business, Finance & Law > Management > Business Process Reengineering
Domain: Amazon UK
Release Date: 04 January 2022
Listed Since: 08 December 2021

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MACMILLAN Digital Strategies in a Global Market: Navigating the Fourth Industrial Revolution

New to our records — first sighting 22 days ago. We'll learn its rhythm.

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