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MACMILLAN The Strategy and Organization of International Business (The Academy of International Business)

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Description

This volume encompasses the latest thinking on international business strategy and organization. It spans topics ranging from the influence of national culture on international business strategies, to the reorganization of corporate strategies in the context of the European single market. It represents an international coverage of the leading edge research findings in this area.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
24 June 1998
Listed Since
04 January 2007

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