Managing Festivals for Destination Marketing and Branding

Destination Branding and Bias in Ecotourism

Navigating Intellectual Property Challenges in Tourism

Intersections of Niche Tourism and Marketing

Origin and Branding in International Market Entry Processes

Advancing Smart Tourism Through Analytics

Cultural Marketing and Metaverse for Consumer Engagement

Prospects and Challenges of Global Pilgrimage Tourism and Hospitality

Global Sustainable Practices in Gastronomic Tourism

Digital Transformation Initiatives for Agile Marketing

Building Community Resiliency and Sustainability With Tourism Development

Enhancing Customer Engagement Through Location-Based Marketing

IGI Global

Human Relations Management in Tourism

Managing Customer-Centric Strategies in the Digital Landscape

Global Developments in Nation Branding and Promotion: Theoretical and Practical Approaches

Harnessing Biodiversity Tourism for Regenerative Conservation Management

Technological and Managerial Approaches to Fostering Sustainable Travel

Using Influencer Marketing as a Digital Business Strategy

Regenerative Tourism for Social Development

Global Perspectives on Cheese Tourism

Special Interest Trends for Sustainable Tourism

Sustainable Marketing, Branding, and Reputation Management: Strategies for a Greener Future

Adapting to Evolving Consumer Experiences in Hospitality and Tourism

Strategic Workforce Reskilling in Service Marketing

Sustainable Waste Management in the Tourism and Hospitality Sectors