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Lexington Books The Evolution and Social Impact of Video Game Economics (Studies in New Media)

Name: The Evolution and Social Impact of Video Game Economics (Studies in New Media)
Brand: Lexington Books
Price: 85.0 GBP
Availability: InStock

Business & Economic History

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Description

Today, consumers of video games spend over $22.4 billion each year; using more complex and multi-layered strategies, game developers attempt to extend the profitability of their products from a simple one-time sale, to continuous engagement with the consumer. The Evolution and Social Impact of Video Game Economics examines paradigmatic changes in the economic structure of the video game industry from a media effects and game design perspective. This book explores how game developers have changed how they engage players in order to facilitate continuous financial transactions. Contributors look from the advent of microtransactions and downloadable content (DLCs) to the impact of planned obsolescence, impulse buying, and emotional control. This collection takes a broad view of the game dynamics and market forces that drive the video game industry, and features international contributors from Asia, Europe, and Australia.

Product Specifications

Brand: Lexington Books
Format: hardcover
ASIN: 1498543413
Category: Books > Subjects > Business, Finance & Law > Biographies & Histories > Business & Economic History
Domain: Amazon UK
Release Date: 13 July 2017
Listed Since: 06 May 2017

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Lexington Books The Evolution and Social Impact of Video Game Economics (Studies in New Media)

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