European Airport Retailing: Growth Strategies for the New Millennium - Image 1

£73.90

MACMILLAN European Airport Retailing: Growth Strategies for the New Millennium

Name: European Airport Retailing: Growth Strategies for the New Millennium
Brand: MACMILLAN
Price: 73.9 GBP
Availability: InStock

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Price range: £74 - £76

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Description

The retail sector has undergone a major structural transformation in the past fifteen years and one aspect has been the enormous growth in airport retailing which now represents one of the major methods of profit generation for the airport authorities. With this trend set to continue, retailing will increasingly represent an important aspect of future airport development. In European Airport Retailing the authors set out to examine the contemporary and future developments in airport retailing, both from a strategic and operational perspective. Including coverage of both tax free and duty paid retailing, the book looks at such issues as retail marketing; location and design; supply chain relationships and human resource issues.

Product Specifications

Brand: MACMILLAN
Format: paperback
ASIN: 1349401250
Category: Books > Subjects > Business, Finance & Law > Accounting > International
Domain: Amazon UK
Release Date: 13 July 1998
Listed Since: 03 August 2016

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MACMILLAN European Airport Retailing: Growth Strategies for the New Millennium

It has never been this cheap. We have no record of a lower price.

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