£54.11

McGraw-Hill Education Strategic Management: Text and Cases ISE

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£54 today · all-time low £52 (Apr 2026) · usually £54

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Description

Strategic Management: Text and Cases, Eleventh edition, written by authors Dess, McNamara, Eisner, and Sauerwald continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor. They provide separate chapters on the role of intellectual assets in value creation (Ch. 4), entrepreneurial strategy and competitive dynamics (Ch. 8), and fostering entrepreneurship in established organizations (Ch. 12). This version includes all the text and 38 cases.

Key Features

Strategic Management: Text and Cases ISE (Economia e discipline aziendali)

Product_Type: ABIS_BOOK

Brand: McGraw-Hill Education

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
06 March 2023
Listed Since
26 October 2022

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