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£119 today · usual range £95–£119 · best ever £95

Routledge The Global Management of Creativity (Routledge Studies in Global Competition)

Amazon

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£119.36 £92.18 £98.11 £104.04 £109.97 £115.90 £121.83 28 July 2026 16 August 2026 04 September 2026 23 September 2026 12 October 2026
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Most common price: £112 (30 days, 39.0%)

Price range: £95 - £119

Price levels: 3 different prices over 77 days

Description

In the past, ‘Global Management’ meant optimizing production and commercialization activities around the world in an international business context. With the emergence and rise of the creative economy, the global game has changed. This book is about the global management of creativity and related innovation processes, and examines how companies, organizations and institutions can foster the transformation of an original idea to its successful execution and international diffusion. The Global Management of Creativity gives a clear framework for analyzing creativeness in organizations in an international context, and pinpointing important key elements that should be tracked. Comprising expert contributions and written by a wide array of leading scholars in economics, management of innovation and creativity, this book is an insightful resource. This volume provides empirical and theoretical material for managers, students and academics in the field of international management of creativity and innovation. It is also suitable for those who are interested in industrial economics, management of technology, and innovation and industrial studies.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
07 December 2016
Listed Since
18 August 2015

Barcode

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