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Springer Kreativ managen: Ein Leitfaden für Unternehmer, Manager und Projektleiter

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Description

Was macht kreatives Management aus? Wie kann man Kreativität im Unternehmen gezielt fördern? Dieses Buch stellt umfassend die gängigen und bewährten Kreativitätsmethoden dar und zeigt die vielfältigen Einsatzmöglichkeiten auf. Es werden dabei vier Einsatzbereiche unterschieden: Methoden für den persönlichen Einsatz ohne weitere beteiligte Personen, Methoden für Kleingruppen, Methoden für Arbeits-Teams und Methoden für Großgruppen. Das Buch bietet einen Handwerkskasten für die Optimierung der täglichen Arbeit und für die Gestaltung von kreativen Problemlösungs- und Veränderungsprozessen. Es zeigt, wie der Aufwand für die Steuerung und Führung von Mitarbeitern verringert und für alle Beteiligten optimiert werden kann. Dargestellt wird auch, wie und wo der Einsatz von Kreativitätsmethoden gestört werden kann und wie man solche Attacken zu seinem eigenen Vorteil nutzt.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
04 August 2006
Listed Since
14 April 2008

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