£82.00

OmniScriptum LE DÉVELOPPEMENT DE LA CRÉATIVITÉ APPLIQÉE À L'ORGANISATION: COMMENT METTRE EN OEUVRE ET PILOTER LE TRAVAIL CRÉATIF (Omn.Univ.Europ.)

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Description

LE DÉVELOPPEMENT DE LA CRÉATIVITÉ APPLIQÉE À L'ORGANISATION: Il est essentiel de mentionner l'importance pour les organisations de faire appel à leurs ressources afin de favoriser la créativité et assurer en conséquence un avantage concurrentiel. Quel que soit le secteur d'activité, privé ou public, les organisations doivent miser sur la créativité. La créativité est un atout qui peut assurer la réussite de l'organisation dans son milieu. Etant donné ces enjeux, le développement de la créativité au sein des organisations révèle un intérêt particulier. De nombreux travaux ont souligné l'importance de mettre en place un système de gestion d'idées, mais rares sont les travaux qui montrent comment s'y prendre pour exploiter le potentiel créatif organisationnel et améliorer la performance créative. Ce travail s'inscrit dans cette voie et porte sur le développement de la créativité au sein des organisations. Il propose un outil et un dispositif de travail permettant de définir, de mettre en ?uvre et de piloter tout travail créatif au sein de l'organisation.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
01 December 2010
Listed Since
03 December 2010

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