£139.87

Routledge Pricing and the Sales Force

Name: Pricing and the Sales Force
Brand: Routledge
Price: 139.87 GBP
Availability: InStock

Human Resources Management

About as cheap as it gets. The only time it was cheaper was 3 months ago.

£140 today · all-time low £137 (Jun 2026) · usually £150

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Most common price: £150 (53 days, 61.6%)

Price range: £137 - £150

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Description

Pricing and the Sales Force is the first book to link pricing strategy and the sales force together. Pricing strategy is now well established as an important means of driving profits for many organizations. Countless companies are now mastering price-setting. But what about "price-getting" – converting those list prices into the realized sales, and as a result, greater profitability? This is the domain of the sales force. A selection of the world’s leading specialists explore different aspects of sales force and pricing strategy integration: introduction: overview on the state of the art; building key capabilities: best practices for building sales force capabilities in pricing and value quantification; engaging the sales force: driving organizational change processes with the sales force; designing effective selling processes: designing and implementing processes that enable superior performance, and; aligning sales force incentives and building the infrastructure: insights into how to align sales force incentive schemes; tools and instruments to enable the sales force to perform. The third in Hinterhuber and Liozu’s successful pricing series, this book is essential reading for pricing strategy and sales scholars and practitioners.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1138791873
Category: Books > Subjects > Business, Finance & Law > Management > Human Resources > Human Resources Management
Domain: Amazon UK
Release Date: 25 September 2015
Listed Since: 31 March 2015

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Routledge Pricing and the Sales Force

About as cheap as it gets. The only time it was cheaper was 3 months ago.

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