£44.99

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£45 today · previous high £45 · all-time low £30

MACMILLAN Asian Brand Strategy (Revised and Updated): Building and Sustaining Strong Global Brands in Asia

Amazon

Price History & Forecast

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Last 34 days · 34 data points (no recent data)

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£44.99 £28.49 £32.09 £35.69 £39.29 £42.89 £46.49 12 August 2026 20 August 2026 28 August 2026 05 September 2026 14 September 2026
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Price Distribution

Price distribution over 34 days • 2 price levels

Days at Price
Current Price
13 days 21 days · current 0 5 11 16 21 £30 £45 Days at Price

Price Analysis

Most common price: £45 (21 days, 61.8%)

Price range: £30 - £45

Price levels: 2 different prices over 34 days

Description

This second edition of the bestselling Asian Brand Strategy takes a look at how Asian brands continue to gain share-of-voice and share-of-market. Featuring a user-friendly strategic model, new research, and case studies, this book provides a framework for understanding Asian branding strategies and Asian brands.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
07 July 2015
Listed Since
02 December 2013

Barcode

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