Gastronomic Tourism Experiences and Experiential Marketing - Image 1

£123.54

Routledge Gastronomic Tourism Experiences and Experiential Marketing

Name: Gastronomic Tourism Experiences and Experiential Marketing
Brand: Routledge
Price: 126.6 GBP
Availability: InStock

Retail

Price History & Forecast

Last 73 days • 73 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 73 days • 2 price levels

Days at Price

Current Price

Price Analysis

Most common price: £127 (55 days, 75.3%)

Price range: £124 - £127

Price levels: 2 different prices over 73 days

Description

This book examines and offers insights into original, transdisciplinary, conceptual, and methodological perspectives on gastronomic tourism experiences from both tourists and service providers’ perspectives. Gastronomic experiences for tourists can take many forms, including cooking classes, sustainable gastronomy, visiting farms, attending food festivals, and eating with locals in their home, among others. From an experiential marketing perspective, gastronomic tourist experiences provide an opportunity to further understand co-creation opportunities for chefs, destinations and other service providers. Service providers play a key role in packaging and promoting such experiences to differentiate destinations and build their reputation and destination image. Gastronomic Tourism Experiences and Experiential Marketing is an essential read for both undergraduate and postgraduate students of Tourism, Hospitality, Management and Consumer Behaviour. This book will also be beneficial for industry practitioners and service providers who have an interest in understanding tourists who partake in gastronomic experiences. The chapters in this book were originally published as a special issue of Tourism Recreation Research.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1032412836
Category: Books > Subjects > Business, Finance & Law > Management > Distribution > Retail
Domain: Amazon UK
Release Date: 30 December 2022
Listed Since: 09 August 2022

Barcode

No barcode data available

Routledge Gastronomic Tourism Experiences and Experiential Marketing

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Marketing of Tourism Experiences

The Routledge Handbook of Gastronomic Tourism (Routledge International Handbooks)

Tourism and Gastronomy (Routledge Advances in Tourism)

Routledge Handbook of Tourism Experience Management and Marketing

The Routledge Handbook of Tourism Experience Management and Marketing (Routledge International Handbooks)

Food Tourism Around The World: Development, Management and Markets

Gastronomy and Local Development: The Quality of Products, Places and Experiences (Routledge Advances in Regional Economics, Science and Policy)

Tourist Experience: Contemporary Perspectives (Advances in Tourism)

Tourist Experience: Contemporary Perspectives (Advances in Tourism)

Routledge Handbook of the Tourist Experience

Marketing for Tourism and Hospitality: Collaboration, Technology and Experiences

Planning and Managing the Experience Economy in Tourism (Advances in Hospitality, Tourism, and the Services Industry)

Tourist Experience (Critical Concepts in Tourism)

Gastronomy, Hospitality, and the Future of the Restaurant Industry: Post-COVID-19 Perspectives (Advances in Hospitality, Tourism, and the Services Industry)

The Tourism and Leisure Experience: Consumer and Managerial Perspectives (Aspects of Tourism)

Routledge Co-Creating Tourism Research Academic Book

Revisiting Value Co-creation and Co-destruction in Tourism

Interdisciplinary Reflections of Contemporary Experiential Marketing Practices (e-Book Collection - Copyright 2022)

Food, Agri-Culture and Tourism: Linking Local Gastronomy and Rural Tourism: Interdisciplinary Perspectives

Sustainable Customer Experience Design: Co-creating Experiences in Events, Tourism and Hospitality

Routledge Contemporary Tourist Experience - Advances in Tourism

Food and Agricultural Tourism: Theory and Best Practice

Tourism and Social Marketing (Routledge International Series in Tourism, Business and Management)

Gastronomy, Hospitality, and the Future of the Restaurant Industry: Post-COVID-19 Perspectives (e-Book Collection - Copyright 2022)