£138.97

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£139 today · previous high £139 · all-time low £98

Wiley Hospitality Sales: A Marketing Approach

Amazon

Price History & Forecast

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Last 26 days · 26 data points (no recent data)

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£138.97 £94.04 £103.84 £113.64 £123.45 £133.25 £143.06 19 July 2026 25 July 2026 31 July 2026 06 August 2026 13 August 2026
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Price distribution over 26 days • 2 price levels

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Current Price
6 days 20 days · current 0 5 10 15 20 £98 £139 Days at Price

Price Analysis

Most common price: £139 (20 days, 76.9%)

Price range: £98 - £139

Price levels: 2 different prices over 26 days

Description
For a required or elective course in Hospitality Sales and Introductory Sales Training for Industry taught out of the hospitality management or marketing program at the freshman/sophomore level at the two-year and four-year levels. Some hospitality programs will use this book in the lower level marketing course (taught out of the business school) as well. Focused on the sales aspect of hospitality (not just marketing), this book addresses the primary focus of sales as the communication aspect of marketing as well as direct personal selling to potential customers. Shaw/Morris positions personal selling as having the right product, in the right place, at the right time, and at the right price applied to hotels or foodservice operations. With this emphasis on personal selling - the sales process, sales management, sales and technology - sales becomes integral to the student's understanding of operations and marketing.

Product Specifications
Brand
Wiley
Format
hardcover
ASIN
0471296791
Category
Books > Subjects > Business, Finance & Law > Management > Call Centre Management
Domain
Amazon UK
Release Date
20 September 1999
Listed Since
09 February 2007

Barcode

No barcode data available

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