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£45.99

Cengage Learning EMEA Business Elites: Psychology of Entrepreneurs and Intrapreneurs

Name: Business Elites: Psychology of Entrepreneurs and Intrapreneurs
Brand: Cengage Learning EMEA
Price: 45.99 GBP
Availability: InStock

Psychology

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Description

This work aims to be an in-depth study of the traits that distinguish two equally important business elites: independent entrepreneurs, such as Eddy Shah and Gerald Ronson; and the new breed of corporate "intrapreneurs" who head such firms as W.H. Smith and Cadbury Schweppes. Based on interviews with 40 business leaders, a set of profiles is presented which shows the social origins, childhood influences, education and work ethic which have helped shape these notable people. It is clear that a different pattern emerges in the development of the entrepreneurs from that of the "intrapreneurs". This finding offers insight into the different forces that shape modern leaders of business, both inside and outside the corporation. This study is designed for practising managers and students of management and entrepreneurship.

Product Specifications

Brand: Cengage Learning EMEA
Format: hardcover
ASIN: 0415082323
Category: Books > Subjects > Biography > Medical, Legal & Social Sciences > Psychology
Domain: Amazon UK
Release Date: 14 July 1994
Listed Since: 16 December 2006

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Cengage Learning EMEA Business Elites: Psychology of Entrepreneurs and Intrapreneurs

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