£16.58

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£17 today · cheaper than every other day in the last 3 months

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£16.58 £15.75 £16.08 £16.41 £16.75 £17.08 £17.41 28 July 2026 18 August 2026 08 September 2026 29 September 2026 21 October 2026
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Price distribution over 86 days • 1 price levels

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86 days 0 22 43 65 86 £17 Days at Price

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Price levels: 1 different prices over 86 days

Description

This text by Cliff Bowman and David Asch is designed for courses in strategic management, business strategy and business policy. It will be particularly suitable for MBAs, post experience students and undergraduates taking a one semester course. It will also appeal to practising managers in a wide range of organisations who are interested in developing a sound understanding of strategic issues. The book avoids an overly theoretical approach, concentrating instead on new ideas concerning the content and process of strategy and blending this with empirical findings in the area. The result is a book which focuses on implementing strategy, taking a more action oriented approach. Case study material arising from many years of teaching in leading management schools world-wide has also been included to make this an ideal text for a variety of courses.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
13 December 1995
Listed Since
04 January 2007

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