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£122.00
Springer - Perspectives on Consumer Behaviour Book
Price data last checked 23 day(s) ago - will refresh soon
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Last 68 days • 68 data points (No recent data available)
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Price distribution over 68 days • 1 price levels
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Most common price: £122 (68 days, 100.0%)
Price range: £122 - £122
Price levels: 1 different prices over 68 days
Description
Key Features
Explores the psychology of the 21st-century consumer, including their educated nature and changing patterns of loyalty.
Covers essential theoretical and legal aspects, specifically looking at government and European Union consumer regulations.
Provides practical insights into organizational strategies such as branding and omni-channel retailing methods.
Offers a structured three-part analysis that connects management science to modern market realities.
Analyzes the impact of consumer impatience and capricious behavior on contemporary business models.
Product Specifications
- Brand
- Springer
- Format
- hardcover
- ASIN
- 3030473791
- Domain
- Amazon UK
- Release Date
- 27 June 2020
- Listed Since
- 02 April 2020
Barcode
No barcode data available
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