Sage Designing and Doing Survey Research - Mixed Method Guide - Image 1

£139.00

Sage Publications Sage Designing and Doing Survey Research - Mixed Method Guide

Name: Sage Designing and Doing Survey Research - Mixed Method Guide
Brand: Sage Publications
Price: 139.0 GBP
Availability: InStock

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Description

Master the practical aspects of social science investigation with Designing and Doing Survey Research by Sage Publications. This book serves as a comprehensive introduction to the processes and methods required to plan and conduct survey research in real-world settings. By using a mixed method approach, it offers a practical roadmap for researchers navigating the complexities of modern data collection. Readers will find guidance on every stage of the research lifecycle, from the initial design phase to the final preparation for data analysis. The text addresses essential practicalities such as budgeting, scheduling, and time management, ensuring you can manage your projects effectively. It also covers important ethical considerations and the development of effective survey questions. In an era of rapid digital transformation, this book provides a look at how new technologies impact the field. You will learn about the current methods used in the industry and the specific challenges researchers face today. Whether you are a student or a professional, this guide helps you build a solid foundation for conducting high-quality survey research.

Key Features

Comprehensive research design guidance that covers the entire process from initial planning to final data analysis preparation.

Practical management tools for budgeting, scheduling, and managing your time to ensure research projects stay on track.

Detailed instruction on developing survey questions and selecting appropriate sampling methods for accurate results.

A mixed method approach that provides a well-rounded perspective on conducting modern survey research.

Modern insights into how new technologies change the way survey research is conducted and the challenges involved.

Essential coverage of ethical issues to ensure your research meets professional and academic standards.

Product Specifications

Brand: Sage Publications
Format: paperback
ASIN: 1849208123
Category: Books > Subjects > Reference
Domain: Amazon UK
Release Date: 22 March 2012
Listed Since: 23 March 2011

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Sage Publications Sage Designing and Doing Survey Research - Mixed Method Guide

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