£140.00

Routledge - The Cultural Dimension of Global Business Book

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Description

Understand the deep connection between culture and international commerce with the ninth edition of The Cultural Dimension of Global Business. Published by Routledge, this essential text provides a foundation for seeing how culture affects global business operations and how business practices influence cultural landscapes. Written by highly experienced authors, the book uses insights from cultural anthropology to improve how individuals, teams, and organizations function in a global environment. It examines the real-world issues encountered when working across different cultures, making it a practical resource for those navigating the complexities of the modern marketplace. This edition is designed to support students in business, management, and anthropology. By applying anthropological theory to business conduct, readers gain a better perspective on international professional interactions. Whether you are studying academic theory or preparing for a career in global management, this book offers the knowledge needed to succeed in a multicultural world.

Key Features

Comprehensive Ninth Edition - Provides updated insights and foundational knowledge regarding the impact of culture on global business practices.

Anthropological Insights - Uses theories from cultural anthropology to help improve how individuals and teams conduct business globally.

Practical Cross-Cultural Scenarios - Includes specific scenarios at the end of each chapter to help students apply learning to real-world situations.

Multi-Disciplinary Application - Serves as a valuable resource for students studying business, management, and anthropology.

Organizational Focus - Examines the various issues that organizations face when working across different cultural boundaries.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
17 July 2023
Listed Since
17 September 2022

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