£174.29

Routledge - The Breakdown of Hierarchy: Business Communication

Name: Routledge - The Breakdown of Hierarchy: Business Communication
Brand: Routledge
Price: 174.29 GBP
Availability: InStock

Management

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Description

The Breakdown of Hierarchy explores the significant changes occurring in the workplace and how organizations can adapt to modern communication needs. This book examines how companies of all sizes can use electronic media to improve dialogue and open corporate conversations. By studying the shift in organizational structures, readers gain insight into the evolving landscape of professional interaction. This text includes never before published case studies from major companies such as Honeywell, Motorola, and Raychem. These real-world examples provide a practical look at how media application works in large-scale environments. Eugene Marlow brings over 25 years of experience in the strategic application of print and electronic media to this work. Having consulted for various sectors including technology, healthcare, and non-profit organizations, his expertise offers a deep look at how communication strategies function in the modern era. This book is an essential resource for those studying management and the changing nature of professional discourse.

Key Features

Includes exclusive case studies from Honeywell, Motorola, and Raychem to provide real-world context.

Examines how organizations use electronic media to open new lines of corporate dialogue.

Written by Eugene Marlow, a consultant with over 25 years of experience in media strategy.

Covers a wide range of sectors including technology, healthcare, and consumer products.

Analyzes the evolution of workplace communication from the second half of the 20th century to today.

Product Specifications

Brand: Routledge
Format: Hardcover
ASIN: 1138454028
Category: Books > Subjects > Business, Finance & Law > Management
Domain: Amazon UK
Release Date: 12 July 2017
Listed Since: 26 July 2017

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Routledge - The Breakdown of Hierarchy: Business Communication

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