£140.81

Routledge Strategic Analysis: Processes and Tools Book

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Description

In an era defined by globalization and rapid technological acceleration, competition has become increasingly complex and dynamic. This book from the Routledge Research in Strategic Management series provides the necessary framework for enterprises to navigate this uncertainty. By building stronger analytical skills, organizations can better manage new strategic projects and respond effectively to changing market conditions. Strategic analysis is a fundamental requirement for modern business success. This text explores how to use both quantitative and qualitative tools to gain a clear understanding of competitive contexts. It also examines how to evaluate available company resources to maintain a competitive edge. Whether you are studying business theory or managing real-world strategic shifts, this resource offers the knowledge needed to handle the variability of the modern global economy.

Key Features

Learn to navigate complex and variable competition caused by globalization and technological acceleration.

Develop the analytical skills and knowledge required to manage new strategic projects effectively.

Utilize both quantitative and qualitative tools to gain a deep understanding of your competitive context.

Evaluate available company resources to improve your ability to respond to market dynamics.

Part of the professional Routledge Research in Strategic Management series for academic and business use.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
25 August 2011
Listed Since
24 March 2011

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